The incumbent will be performing Performance Marketer tasks, Plan, execute, and optimize paid campaigns across Google, Facebook, and other digital platforms.
Analyze performance data and deliver actionable insights to enhance campaign effectiveness.
Manage ad budgets effectively, ensuring timely reporting and tracking of KPIs to meet targets.
Leverage strong analytical skills to interpret data and drive strategic decisions for improved ROI.
Collaborate with cross-functional teams to align marketing strategies with business goals.
Stay updated on industry trends, best practices, and emerging technologies in digital marketing to ensure competitive advantage.
Experiment with new tools and techniques to enhance campaign performance and efficiency.
Skills Required:
Proficiency in Google Ads, Facebook Ads Manager, and various analytics tools (e.g., Google Analytics, SEMrush). Strong analytical skills and ability to work with data to enhance campaign performance.